BUSINESS INTELLIGENCE

Business Intelligence will be handled collaboratively with SAWIS (South African Wine Industry Information & Services). SAWIS specialises in converting industry data into actionable insights to help navigate challenges and seize opportunities. Their key roles include collecting, processing, and distributing industry information and administering the Wine of Origin system.

Vinpro will contribute technical, economic, and production feedback to complement SAWIS’ insights. Vinpro is a non-profit company representing close to 2 600 South African wine producers, cellars and industry stakeholders. The organisation liaises closely with government and industry role players on issues impacting the profitability and sustainability of its members and the industry. It keeps its members and the broader industry informed of industry trends and technical expertise and renders specialised services ranging from soil science to viticulture.